Giving enthusiasts a glimpse of its upcoming vehicle, the Urban Cruiser Taisor, Toyota India announced that it will be unveiled on April 3rd, 2024. This highly anticipated car represents a rebadged version of the popular Maruti Suzuki Fronx crossover, marking the latest addition to Toyota’s lineup in the country. The collaboration between the two automotive giants, rooted in a global partnership for platform and technology sharing, has resulted in the introduction of rebadged Maruti Suzuki models in India over the past few years.
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Toyota New Model
The online unveiling of the teaser image showcases the exterior of the forthcoming crossover, boasting a vibrant red color scheme complemented by newly designed LED daytime running lights and an updated radiator grille. The enhancements stand out with modernized LED headlamps, revamped LED taillights, and restyled front and rear bumpers, alongside a set of refreshed alloy wheels. Toyota’s teaser silhouette suggests a design reminiscent of the Maruti Suzuki Fronx, featuring square wheel arches and a sleek, sloping roofline.
While the interior details remain undisclosed, industry observers anticipate that the Toyota Urban Cruiser Taisor will offer a plethora of features similar to its Maruti Suzuki counterpart. These features may include a spacious free-standing touchscreen infotainment system with wireless Apple CarPlay and Android Auto connectivity, a modern fully digital instrument cluster, wireless charging capabilities, ambient lighting, a comprehensive 360-degree surround-view camera system, and a convenient head-up display. Moreover, subtle updates to the seats and upholstery materials are expected to give the interior a distinctive touch compared to the Maruti Suzuki Fronx.
After its launch, the Toyota Urban Cruiser Taisor is poised to enter the fiercely contested market segment, posing a formidable challenge to competitors such as the Hyundai Venue, Mahindra XUV300, Kia Sonet, Tata Nexon, Nissan Magnite, and Kia Kiger.
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