Dr. Ruchika Sharma, an X user, criticized Zomato’s “Pure Veg Mode” and “Pure Veg Fleet,” labeling them as blatant casteism. She argued that the notion of non-vegetarian food being polluting to vegetarian food is deeply rooted in casteism, highlighting concepts like the purity-pollution scale and the emphasis on “shuddh shakahari” (pure vegetarianism) as inherently casteist. She expressed disappointment in Zomato’s promotion of caste-based ideas. Several others echoed similar sentiments.
On the other hand, Joy, another user, took a different stance, urging people not to demean vegetarians in the debate surrounding Zomato’s Pure Veg Fleet. He emphasized that being vegetarian is a personal choice and belief, and advocated for empathy and accommodation towards vegetarians. Joy suggested that vegetarians should be respected and understood, as they might have specific preferences or beliefs regarding food.
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