There are several obstacles on the path leading to the realm of glitz and glamour. Simply said, breaking into the movie business is not easy. Before success touches a genuine artist’s feet, they must travel a long road. CastYou, India’s top, and first digital casting agency have entered the picture to close the gap by guiding the careers of models and actors from all across the country.
CastYou offers an easy approach for artists because it is contemporary with the digital era. On its website, www.castyou.in, models and actors can register for free and connect with casting directors and modeling agencies from all across India. More than 10,000 castings for kids – child artists have been held by the award-winning agency for more than 400 brands across several verticals, solidifying its position as the greatest name in the industry.
CastYou, which aims to make the application process simple for aspiring actors, has gained popularity among kids. More than 200 kids from 18 major labels walked the runway during India’s biggest kids fashion show in 2020, which was held in Mumbai. Also, the unique agency has offered talented kids a variety of projects, including TVCs, internet advertisements, e-commerce companies, and movies.
By providing kids and teens with numerous opportunities, CastYou has quickly expanded its following. Sagar Gurnani and Utkarsh Shah are the ones responsible for bringing CastYou to existence. Both of the founding owners started their businesses while they were teenagers and are now making waves in the entertainment industry. The former owner couple has a company called The Property Experts which manages properties, while the later owner duo owns Shwekarsh Impex Pvt. Ltd which imports various goods from China, Dubai, and the USA.
CastYou, which was founded in 2018, has developed into the perfect platform for showcasing true talents. The businesses’ USP, according to the owning couple: “We have exclusively created CastYou with our focus on the younger generation. As the social media wave has taken everyone by storm, there are a bunch of creative artists who need to be recognized. Through CastYou, we are here to bring out the best talents.”
The casting agency in Mumbai started off tiny, with only five employees, and over the course of four years, has grown to more than 150 people. To prevent fraud and duplication, the profiles of the artists are verified before they sign up. Artists are only permitted to get updates and evaluations about auditions when the verification process has been finished.
CastYou has offices scattered throughout India in places like Pune, Delhi, Ahmedabad, Bangalore, and Hyderabad in addition to its corporate headquarters in Mumbai. CastYou plans to expand its footprint in the near future in order to connect with as many real talent sources as possible throughout the entire nation of India.