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Deesan Group’s MD Chintan Patel shares challenges faced before venturing into textile industry

It is never easy to venture into the business space. There are innumerable challenges which come the way while starting a business. Be it any industry, it requires patience to let the business grow. Chintan Patel, one of the notable names in the Indian textile industry has earned massive respect for his work. Over the last two years, Patel has been at the forefront of being the leading manufacturer of towels and other garments in the Indian market.

He is the Managing Director of Deesan Group that was started in 2004 along with his father. While he had easy access to get into the business horizon, the entrepreneur faced multiple challenges. Being the son of a politician Amrish Patel, the businessman took time to create waves in the textile industry. The biggest roadblock in Chintan Patel’s way was that he deep-dived into the business when the country hit the recession.

In 2004, Patel’s family business was going through hardships. Unfortunately, in the following years, the global recession made things worst. With the world economy going for a toss, Patel’s decision to start a venture backfired him. However, he did not get disheartened and focused on finding the solution.

It was then Chintan Patel started a textile mill. His father already had a spinning mill and in-depth knowledge about the Indian textile industry. Making his foray into the business sector at 26, Chintan Patel established a small mill which manufactured bedsheet fabric. Initially, they had 24 machines to what we popularly call looms. The number grew with time as they received bigger orders. Patel then went on to set up Krushna Cotex Pvt.Ltd. in 2007 that today manufactures 7200 metric ton terry towels and bathrobes every year. Pramukh Cotex Pvt Ltd was then incorporated in 2013 that manufactures 120 million metre shirting fabric per year. As of today, Deesan Group has 1800 looms with clients across the globe.

Besides this, at the onset of establishing the business, Patel faced a hard time finding manpower. Fortunately, things fell into place after the entrepreneur transformed challenges into opportunities. Speaking about it, he said, “Economic crisis was an uncalled challenge. We were courageous to get over it. With time, the situation became better, and our business got its due in the market.”

After a fair share of ups and downs, Chintan Patel has become one of the noteworthy names in the Indian textile market. Back then, the entrepreneur had a crunch to get a business loan from the bank, and today, his business is expanding by leaps and bounds. In the coming time, Patel aims to expand the business by launching a larger textile manufacturing plant.

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