Toyota’s revered Fortuner SUV, synonymous with reliability, encounters a staggering price gap between India and Pakistan. While esteemed in India with a hefty price tag, its cost in Pakistan is jaw-droppingly extravagant.
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Price Contrast: India vs. Pakistan
In India, the Fortuner ranges from approximately Rs 33.5 lakh to Rs 51.5 lakh (ex-showroom). However, across the border in Pakistan, this SUV emerges as a luxury reserved for the affluent, priced at around Rs 2 crore (ex-showroom) before additional taxes, eclipsing its Indian counterpart by a considerable margin.
Economic Turmoil Hitting Auto Industry
Pakistan’s economic upheaval echoes in the soaring vehicle prices, extending beyond the Fortuner. Economic instability and inflation severely impact the automobile sector. Escalating prices have led to a significant downturn in vehicle sales, with monthly transactions dwindling to a few thousand cars.
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Plunge in Sales Statistics
According to the Pakistan Automotive Manufacturers Association (PAMA), car sales nosedived to a mere 4,875 units in November 2023. This figure starkly contrasts with November 2022, recording a drastic 68 percent decline when 15,432 cars were sold, spotlighting the crisis gripping the industry.