Sunny Priyan
Geographic coverage, target market, research, scheduling, creative aspects, flexibility, and budget considerations are important areas to address in advertising.
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Social media platforms and other media channels can be utilised to meet marketing objectives.
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Marketing is aimed at a targeted group of consumers who are likely to buy the same product repeatedly.
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Media strategies can be used to create a positive brand image and achieve the media objectives.
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To increase productivity, use different modes of communication when developing a campaign.
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Flexibility in strategies is essential for adapting to the rapid change that occur in the media.
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