New Delhi: Music label T-Series’ Hanuman Chalisa crossed three billion views and became the first Indian video to set the mark. The devotional song was sung by singer Hariharan and featured T-Series founder Gulshan Kumar in the video.
The official Twitter account of T-Series tweeted and announced with the caption, “The celebrations have begun as the devotional music of Hanuman Chalisa has made a home in 3 Billion hearts. Thank you so much for making it the First Indian Video to hit 3 Billion+ views on YouTube!”
On the big achievement, T-Series Chairman Bhushan Kumar said, “People turn to and recite the Hanuman Chalisa during their low phase. With the Covid-19 pandemic, we are all in the midst of a challenging situation, and the Hanuman Chalisa helps us to deal with pain and hardship and gives us the courage and strength to face problems.”
The celebrations have begun as the devotional music of #HanumanChalisa has made a home in 3 Billion hearts! ❤️
Thank you so much for making it the First Indian Video to hit 3 Billion+ views on YouTube! Tune in now: https://t.co/7g0alhPQT5#tseries #ShriGulshanKumarJi pic.twitter.com/0qbuxVy4vR---Advertisement---— T-Series (@TSeries) March 9, 2023
When the video reached 2 billion views on YouTube in 2021, Bhushan Kumar celebrated by hosting a langar, or feast. The T-Series CEO, his mother, and daughters Tulsi and Khushali Kumar, along with Hariharan and composer Lalit Sen, attended the celebration. He performed Aarti at the temple in memory of his father.
T-Series Youtube channel currently has more than 238 million subscribers. According to consumer data and market insights companies, the channel is the most followed one on YouTube.