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Swapnila Kirthan Purecha designing uniforms for organizations like Defence, Tata, Reliance, Adani under SwapsCouture

Swapnila Kirthan Purecha is a well-known fashion entrepreneur in the country. Swapnila founded SwapsCouture and High Dose to shape the fashion industry. Swapnila saw a huge opportunity in the uniform space by observing life around her and thus pursued the journey to make quality uniforms that mark the individual’s work and profession. Thus, her firm […]

Edited By : News24 Desk | Updated: Jan 14, 2023 12:26 IST
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Swapnila Kirthan Purecha is a well-known fashion entrepreneur in the country. Swapnila founded SwapsCouture and High Dose to shape the fashion industry. Swapnila saw a huge opportunity in the uniform space by observing life around her and thus pursued the journey to make quality uniforms that mark the individual’s work and profession.

Thus, her firm regularly receives government tenders to manufacture uniforms and apparel for various sectors, Defence Sector being one example.

Simultaneously, Swapnila is also growing its wings in the corporate uniform manufacturing segment. spearheads uniform manufacturing for corporate giants – Tata, Reliance and Adani amongst others. The firm serves as the main vendor for the uniform of these corporations across India. Adding another feather to her cap, Swapnila and her team at SwapsCouture have bagged the sole vendor rights to make uniforms for the newly constructed Goa airport.

Expressing her excitement about these projects, Swapnila says, “This is a huge moment for us as a validation for our immense hard work and creativity. We always strive to provide impeccable quality and services to our clients and thus build our goodwill too. We are grateful for the support rendered to us by our patrons and stakeholders. The segment of uniform manufacturing is tricky and requires a lot of detailing and attention. The Expo was a large gathering to celebrate innovations in the field of defence and is always touted as India’s Flagship Defence Exhibition.

Ace fashion entrepreneur, Swapnila won the Defence Startup Challenge (DISC) Indian Navy segment amidst a flood of entries. This award recognised her efforts and innovative ideas that contributed to the betterment of the defence sector and its stakeholders.

Today, with an international clientele, SwapsCouture has a strong grip on the premium uniform sector and delivers worldwide with enthusiasm and perfection. In this way, bit by bit, Swapnila continues to mould the fashion industry and inspires others to do so as well.

First published on: Jan 10, 2023 11:39 PM IST

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