Liquor Company’s Stock Market Debut Features ‘Pandit’ Performing Ceremony; Social Media Reacts

In India, religious beliefs are highly valued, and it’s tradition to worship gods and goddesses before starting any important task. Even people who do wrong often seek help from God. Sometimes, thieves ask for forgiveness in temples. Recently, a viral photo on social media shows a priest performing a puja when a liquor company was launched on the stock market.

People found it very interesting when a priest was seen performing a pooja on stage during a liquor company’s stock market listing ceremony. Many were surprised to see the priest at Allied Blenders and Distillers’ listing event. This has led to divided opinions among the public.

On platform X, a user named Tanisha posted, “You’ll only see a priest on stage at a listing ceremony in India.” She also congratulated the ABD team for their successful listing. The photo is gaining popularity on social media, with many people sharing their thoughts in comments.

A social media user commented that this phenomenon isn’t unique to India; many big companies worldwide have individuals who prefer to be known by various titles. Moreover, such individuals often earn more than Indian priests. Another user mentioned that India’s identity lies in adhering to religious beliefs before commencing any task. Yet another user stated that these practices are mere superstitions, leading people to spend significant amounts of money.

The listing ceremony marks the official listing of a company’s shares, after which they can be traded on the National Stock Exchange of India (NSE). Photos circulating on social media depict a priest lighting a lamp on stage alongside senior company officials. The company primarily produces Officers Choice Whiskey, Sterling Reserve Whiskey, Jolly Roger Rum, and Class 21 Vodka.

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