Ahead of Bathukamma festivities, Kalvakuntla Kavitha and colossal filmmaker Gautham Vasudev Menon launched the Bathukamma song produced by Telangana Jagruthi.
Hyderabad: Ahead of Bathukamma festivities, Kalvakuntla Kavitha and colossal filmmaker Gautham Vasudev Menon launched the Bathukamma song produced by Telangana Jagruthi. The song shot in the districts of Telangana was released today ahead of the first day of Bathukamma. The Bathukamma song has been composed by Academy Award Winner A R Rahman, sung by Uthara Unnikrishnan, penned by Mittapalli Surender, and choreographed by National Award winner Brinda.
Bathukamma festival is an integral part of Telangana and it identifies with the cultural identity of the people from the state across the globe. Former Member of Parliament Kalvakuntla Kavitha led Telangana Jagruthi played a crucial role towards cultural integration and for strengthening the roots of the Telangana Movement. Since then Telangana Jagruthi has been an active force that represents the cultural and literary landscapes of Telangana not just in India but internationally as well.
A.R.Rahman took on Twitter to launch the song, he tweeted "బతుకమ్మ పండుగ శుభాకాంక్షలు! A festival of life. A celebration of togetherness. Bringing you a glimpse of the beauty of Bathukammathrough "#AllipoolaVennela" along with Telangana Jagruthi"
The recent collaboration with ace director Gautam Vasudev Menon, legendary music composer A R Rahman, Kavitha led Telangana Jagruthi has added to the festive atmosphere of Telangana and has given especially the women of Telangana, another reason to enjoy colourful and joyous Bathukamma festival.
The song was formally launched by MLC K Kavitha and Director Gautam Vasudev Menon at the residence of MLC Kavitha in Hyderabad.