Bali: Two-time Olympic medallist PV Sindhu lost her third consecutive group stage game to Pornpawee Chochuwong of Thailand by 12-21, 21-19, 14-21.
The Indian shuttler has already booked her spot in the semi-finals and was fighting for the top place in the group. In a dead rubber match, the Thailand player stormed to an 11-6 lead in the first interval and closed out the game by 21-12 against the Indians.
The second game interval reversed the first one as Sindhu led Chochuwong 11-6. But the top-seed battled back and leveled the game at 19-19. Sindhu then held her nerve to force the decider by winning two straight points.
The Indian had a terrific start to the decider but Chochuwong came storming back. The Thai shuttler went from 5-6 to 11-7 at the interval. Chochuwong faced no problem in clinching the game and match from thereon.
Earlier, Kidambi Srikanth lost his third and final Group B game in the men's singles as he was defeated by Lee Zii Jia by 21-19, 21-14 in a game that lasted for 37 minutes.
Meanwhile, India's women's doubles pair of Ashwini Ponnappa and N Sikki Reddy on Friday beat the British duo of Chloe Birch and Lauren Smith in a hard-fought three-game encounter to end their campaign at the BWF World Tour Finals with a consolation win.