New Delhi, Nov 2 Xiaomi India on Thursday launched the selfie-centric Redmi Y1 and Redmi Y1 Lite smartphones and announced the release of the global version of MIUI 9 -- an upgrade to its customised Android-based operating system (OS).
The company also appointed actress Katrina Kaif as product endorser for its new "Redmi Y series" in India.
"We are excited to have Katrina as our product endorser for the 'Redmi Y series'. Katrina is one of those individuals who works extremely hard to complement each and every situation she is a part of," said Manu Jain, Vice President and Managing Director, Xiaomi in a statement.
"I am pleased to be endorsing a product series which has been designed to enhance everyday routine and complement everyone's lifestyle, as I personally believe in that philosophy," said Kaif.
Redmi Y1 has been launched at a price point of Rs 8,999 for 3GB RAM and 32GB storage variant and Rs 10,999 for the 4GB RAM and 64GB storage variant.
Redmi Y1 Lite is the cheaper sibling in the selfie-centric series at a price of Rs 6,999.
Both the smartphones will go on sale starting November 8 on e-commerce site Amazon.in. If buyers are idea user they will be eligible to get 280 GB data
Redmi Y1 is Xiaomi's first smartphone in India which features selfie light and a 16 MP front facing camera. It has a 13MP f/2.0 rear camera.
The device has 5.5 inch HD display with Corning Gorilla glass and is powered by a 3,080mAh battery.
Redmi Y1 houses Qualcomm Snapdragon 435 octa-core chipset, a dedicated micro-SD card slot and dual-SIM (nano+nano) slots. The fingerprint sensor is placed at the rear of the device.
Meanwhile, Redmi Y1 Lite features an octa-core Qualcomm Snapdragon 425 processor, sports a dedicated micro-SD card slot with dual-SIM (nano+nano) capabilities and 5.5 inch HD display.
Similar to Redmi Y1, the smartphone features a 13 MP f/2.0 rear camera and is powered by a 3080mAh battery.
Meanwhile, MIUI 9 upgrade will start rolling out from November 3, starting with three devices -- Mi Max 2, Mi Mix 2 and Redmi Note 4 smartphones.
The update includes India-specific features such as a "panchang calender", Indian festival cards and IRCTC card that makes SMSes by IRCTC easy to read.
According to Jai Mani, Lead Product Manager, Xiaomi India, MIUI 9 will be as fast as stock Android OS.
The new OS based on Android Nougat also supports three major style notifications which are multiple styles, bundling notifications and quick replies.