Dance genre to get a big haul in Bollywood?

Isn't every Bollywood movie a dance movie? Can a "dance" genre thrive on its own in Bollywood? 

Dance has always been an instrinsic part of films in India. But choreographers like Shiamak Davar and Terence Lewis sense the brewing of a new movement to their credit -- all thanks to Remo D'Souza's "ABCD: Any Body Can Dance".Late actor Shammi Kapoor prancing around to energetic numbers, Mithun Chakraborty's pelvic thrusts in "Disco dancer" and Govinda's dance moves in songs like "Sarkaye liyo khatia jada lage" and "Ankhiyon se goli mare" -- Bollywood has always had an affair with dance.

National Award-winning choreographer Davar, who has made icons like Shah Rukh Khan, Aishwarya Rai Bachchan, Kareena Kapoor Khan, Kevin Spacey and John Travolta sway to his steps, appreciates the growing culture of dance films."I think choreographers have a great vision and the ability to translate that into movement or film. It is great to see films that have dance as its core essence. It is a great opportunity for dancers also to find a larger platform and see themselves on the big screen," Davar told IANS.

Here are two reasons for this genre gaining alot of popularity: 

* The Globalization of Bollywood Dancing:  In the case of dance, globalization takes place when dance companies go on tour, students go abroad or travel, and particularly since the dawn of the internet. Dancers may adopt movements from foreign genres, may train completely in various styles, and some will even work to impart traditional skills.  Aside from the tremendous growth in technology and communication, the rapid spread and popularity of Bollywood films and dance can be attributed to migration and on the positive side, bringing dance to film is an effective method of both spreading the art of dance to the masses and inspiring people to participate in or become interested in the dance world. It helps Bollywood create its own identity on the Hollywood platform.  

* Great for raking in numbers: A film with well-choreographed, six dance sequences can depict more emotions than movies in various genres. Everyone wants to dance, from a 15 year old to a 60 year old - be it at a wedding, a birthday or a late-night get-together in the vicinity of your own living room. Its the only artform that makes you express yourself the way you want to express yourself. Also, I think choreographers have a great vision and the ability to essay that into a "mela" of sorts. It is great to see films that have dance as its core essence. It is a great opportunity for dancers also to reach a larger platform and see themselves on the big screen.