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Designer Optics Fusing Fashion With Practicality For Those Who Require Corrective Eyewear

Sunglasses and daily wear spectacles are a huge industry around the world because sunglasses prevent eye damage and should be utilized not just by those who go outdoors frequently, but some are even designed to block harmful blue light which many white collar workers are exposed to on a daily basis. As for prescription lenses, […]

Edited By : Nishank Bhadouriya | Updated: Sep 27, 2022 16:57 IST
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Sunglasses and daily wear spectacles are a huge industry around the world because sunglasses prevent eye damage and should be utilized not just by those who go outdoors frequently, but some are even designed to block harmful blue light which many white collar workers are exposed to on a daily basis. As for prescription lenses, more than three quarters of the American population require corrective glasses for near-sightedness, far-sightedness, astigmatism, and presbyopia.

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Along with the need for glasses, people from all walks of life are becoming more fashion focused due to social media scrutiny. Everyone wants to look good and Designer Optics is at the forefront of providing practical solutions for everyone.

Aron Ekstein, the force behind Designer Optics, saw that there was a divide between affordability of designer eyewear and the limited range of lower-end products, which was what prompted him to build a business based on delivering the most desirable eyewear at the lowest prices possible.

“Designer eyewear might be the most sought after, but at Designer Optics, we not only want to give people the option to afford eyewear from brands that they love, we want to ensure that they are able to find the frames that flatter their face shape or their style. Designer Optics isn’t just about accessibility. We understand aesthetics, and we believe it should be available to everyone,” says Ekstein when asked about the ethos of Designer Optics and what sets them apart from other online marketplaces selling eyewear.

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Even before the lockdown, more and more people were working in front of screens –  laptops, monitors, tablets, smartphones, but now that the world has drastically changed by the pandemic and more people are working from home, it’s more essential than ever to have a pair of blue light glasses to protect your eyes from fatigue and damage.

Digital eye strain has become commonplace, manifesting as headaches such as migraines, irritated eyes due to infrequent blinking, and blurred vision. Blue light can also cause sleep deprivation and wreak havoc on one’s attention span. Blue light fatigueisn’t the only culprit when it comes to eye damage. In fact, excessive sun exposure can lead to cataracts, which is why sunglasses are also an important item to have if you want to keep your eyesight strong.

When choosing sunglasses, don’t just look at the frame or design, because it’s the lens which is the most important. “You want lenses that block 99 to a hundred percent of both UVA and UVB rays,” explains Ekstein, “But the truth is that wearing any sunglasses is better than having none on at all.”

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Designer Optics continue to pave the way for fashionistas who strive to look their best whether at home, in the office, driving, or while they are out having a good time with their mates.

“Eyewear is an accessory,” The founder gushes, “It gives you another area to express yourself. People used to reject glasses because it represented nerdiness, but today, it’s cool, it’s hip, and can be used to enhance any outfit.”

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First published on: Aug 25, 2022 04:39 PM IST

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