The holiday shopping season is officially here and Black Friday 2025 is bigger than ever. What was once a one-day sale has now turned into a month-long shopping festival, with major retailers rolling out early discounts well before the actual date. Although Black Friday falls on November 28, deals are already live and will continue through Cyber Monday on December 1 and in many cases, into Cyber Week.
What to buy: Best deals on tech and home appliances
Black Friday has always been the best time to score great prices on electronics and this year is no different. Shoppers can expect major discounts on:
- QLED and OLED TVs from Samsung and Sony
- Apple products including MacBooks, iPads and AirPods
- Laptops and gaming devices
- Headphones from Bose and Sony
- Robot vacuums from Dyson and iRobot
- Amazon gadgets like Echo speakers, Fire TVs, Kindles and Ring doorbells
Apart from tech, there will also be strong deals on clothing, beauty, home essentials, kitchen appliances, outdoor gear and toys, making it a great time to shop for holiday gifts.
| Retailer | Sale Start | Sale End | What to Expect |
|---|---|---|---|
| Amazon | Thursday, Nov 20 | Monday, Dec 1 | Deals will keep dropping throughout Black Friday Week and continue right into Cyber Monday. |
| Best Buy | Thursday, Nov 20 | Friday, Nov 29 | Offers will be available both online and in stores, with special Cyber Sunday and Cyber Monday deals to follow. |
| Walmart | Tuesday, Nov 25 | Monday, Dec 1 | Enjoy early online discounts, more in-store deals from Nov 28-30, and a final round of offers on Cyber Monday. |
When and where to find the best deals
Amazon:
- Sale runs from November 20 to December 1
- Rolling deals throughout the event
- Up to 50% off Amazon devices; big discounts on Levi’s, Nike, Dyson, KitchenAid, and more
Walmart:
- Online-only: November 25-27
- Online + In-store: November 28-30
- Cyber Monday: December 1
- Discounts up to 60% on toys, beauty, cookware, home items, and clothing
Target:
- Deals started as early as November 2
- Black Friday week begins November 23 online
- Daily deals offering up to 50% off TVs, headphones and toys
Best Buy:
- Early deals from November 20
- Cyber Sunday and Cyber Monday sales start November 30
- Up to 45% off laptops and 50% off premium TVs
Macy’s:
- Layered sales all month
- Main Black Friday Week: November 23-30
- Up to 75% off jewellery and big discounts on coats and mattresses
With so many early deals and multiple sale windows, 2025 is shaping up to be one of the biggest Black Friday seasons ever. Shoppers are advised to compare prices, track deals online and shop early for the best picks.
