Tata Motors is offering benefits of up to Rs 1 lakh on the Nexon. To celebrate the combined sales of the Nexon and Nexon EV nearing the seven lakh mark, seven years after their launch. Tata has not yet disclosed the specific benefits for each variant of the Nexon. A Tata spokesperson mentioned that the sales milestone is expected to be reached in a week or two. Additionally, it was clarified that the price benefits will remain valid only until June 30. Introduced in 2017, the Nexon has been one of Tata’s most successful offerings, with the Nexon EV added to the lineup in 2020.
The Tata Nexon EV comes in two primary variants: the mid-range (MR) and the long-range (LR). The MR variant is equipped with a 30kWh battery offering a range of up to 325 km, while the LR variant features a larger 40.5kWh battery, extending the range to 465 km. These variants are priced between Rs 14.49 lakh and Rs 19.49 lakh.
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In addition to the Nexon EV, Tata Motors is also providing discounts on other models in its electric vehicle lineup. The 2023 Tiago EV models receive benefits up to Rs 95,000, while the 2024 models have discounts ranging from Rs 60,000 to Rs 75,000 depending on the variant. The Tata Punch EV, another popular model, offers a modest benefit of Rs 10,000.
These discounts are part of Tata Motors’ broader strategy to promote electric vehicle adoption by offering financial incentives to buyers. The offers include exchange bonuses, corporate discounts, and special ‘green bonuses’ for choosing electric vehicles.
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